• Client business interview
  • Market research
  • Keyword research
  • SEO audit
    • SEO Penalty Check
      • Content Penalty
        • Duplicate Content
          • External duplciation
          • Internal duplication
        • Overoptimised Content
          • Keyword stuffing inside title
          • Keyword stuffing inside H1-H6
          • Missuse of Header elements for design
          • Keyword stuffing inside content
        • Low Quality Content
        • Thin Content
        • Non relevant External links
        • Non relevant Internal links
        • Outdated content
      • Indexing Penalty
        • Homepage not indexed
        • Landingpages not indexed
        • Website not indexed
        • Too many pages indexed
        • Low quality pages indexed
      • Ranking Drop Penalty
        • Drops from page 1 to page 3-5
        • Drops from page 1 to page 10
        • Drops from page 1 to nowhere
      • Not Mobile Friendly
      • Not Displaying correctly on Desktop
      • Slow Loading Website
  • Audit approval with Client
  • SEO implementation
    • On Site
      • Content creation (Landingpages & ongoing blogs)
        • Content draft
        • Format and image optimisation
        • Draft review with client approval
        • Adjust / publishing
      • Landingpage optimisation
      • Technical Optimisation
          • Website loading speed for mobile and desktop
          • Mobile friendly
          • Internal & External linking
          • Image compression
          • Page elements
          • Title tag, H1-H6
          • Meta Descriptions
          • Indexed pages
    • Off Site (GMB, GSC, Bing, Local Directories, etc)
      • Setup GSC (Google Search Console)
      • Setup Bing Dashboard
      • Setup and Optimise local directory entries
        • GMB (Google My Business)
        • Facebook Page
        • and other related directories or review pages
      • Optimise Branded Search Queries
        • Control & Optimise all online brand assets for protection
      • Start Linkbuilding
        • Outreach
          • Promote Landingpages
          • Promote Blogs
          • Build out online brand mentions
          • Increase online reputation
          • Exchange connections
          • Build online communities
  • Review Progress & SEO Strategy