SEO for Gyms – Best Fitness Business SEO Company

We’ve been doing this for over 10 years.
Our standard 57 step SEO process works every time.

SEO for Gyms – Best Fitness Business SEO Company

We’ve been doing this for 10 years. Our standard 57 step SEO process works every time.

Integral‘s SEO Service for Gyms

Integral Media’s expert Search Engine Optimisation (SEO) services can help you manage and grow your fitness business, with our tailored, technical SEO strategy aimed to enhance your lead generation.

Wish to improve your gyms company’s online visibility and stand out within your local fitness community? By utilising Search Engine Optimisation (SEO) and content marketing , you can capture leads and;

  • Improve your digital platform and social media presence
  • Receive recurring monthly revenue
  • Increase the number of new clients to your fitness facility

When looking for your agency that will provide you with your content marketing, it is important to look for one that has experience in SEO for fitness businesses to drive lead generation.

At Integral Media, we are a leading agency of marketing professionals who can provide quality SEO strategies for your business. Find out how our team offers gym marketing more by contacting us today.

SEO Melbourne

Testimonials

I can’t recommend Alex and the team enough. They really do take the time to make sure their clients are looked after and customise everything for your needs. They’ve produced amazing results for us and we love working with them.

Dion

The Team at Integral Media are AMAZING!!!!!!. So responsive, so helpful. Nothing is ever too hard for them to work out.

Vanessa

Have been working with Alex over the last 8 years and it is fantastic to have a company like IM and a professional in Alex that is always looking to better our business. Could not recommend them more highly. Thanks for taking our business to the next level.

Travis

What Is SEO For A Fitness Business?

Search Engine Optimisation in the fitness industry is an online marketing tactic used to increase both quantity and quality lead generation.

Using keyword research and writing content using relevant keywords on your website, works to ensure your website appears high in Google search results for relevant search engines and online directories resulting in more leads for your gym.

Improving your search engine ranking through technical SEO increases the amount of traffic to your website, attracting new leads and gym memberships.

Why Does Your Gym Company Need Search Engine Optimisation?

SEO for a Gym business is needed for the same reason any business needs it: to be seen by potential customers.

Previously, yellow pages and word of mouth were the best methods of gaining potential clients, however, now people are more likely to go to Google and social media when looking for information about a gym.

It is important to ensure your place of on the first page of Google search queries as;

  • The second page of service pages only receive 6% of search traffic
  • Google claims 83% of the global search market against other search engines

By claiming your place on the first page of search queries with the help of SEO specialists, you are drastically increasing your likelihood of generating profitable leads and increased gym revenue.

SEO And Local Searches

It is also important to ensure the right people are seeing your website. It’s no use if someone in the U.S sees the website for an Australian Gym company.

Using Integral Media as your marketing manager we will work to tailor your website to a local SEO clientele using Gyms SEO strategy, pushing up your website in local searches and into local directories increasing the number of leads for your gym.

Getting your Gym into local business citations ensures your marketing efforts are recognised and your gym gets the new customers it deserves.

Getting To The Top Of Search Engines

In order for clients to find your Gym, it needs to be shown at the top of search engines. There are many SEO strategies Integral Media uses to get you to the top of web pages and seen in the digital space. These include;

  • Lead Generation Ideas
  • Social Media Marketing
  • Email Marketing
  • Tracking And Improving Performance


Lead Generation Ideas

We understand how important it is as a gym owner to build and maintain leads as they are the life blood of any gym. It is important to create a lead generation plan to track and ensure you are obtaining  leads that are profitable to your business.

Using lead generating tactics such as a referral program to offer promotions above other local businesses, will attract new clients to your gym. These promotions and tactics can be advertised through social media, emails and your website.

Social Media Marketing

Social media sites are lead magnets for gyms as you can easily connect with and attract new leads.

Platforms such as Facebook, Instagram, and Twitter allow gyms to post updates about class schedules, promotions (e.g., a free personal training session for new members) , and events (e.g., bring a friend day) , as well as share inspiring content such as testimonials and before-and-after photos, driving organic and effective lead generation.

By consistently creating and sharing engaging content, gyms can build a community of loyal followers who are more likely to become members or recommend the gym to their friends.

Additionally, social media platforms offer a range of targeting and advertising options that can be used to reach specific demographics, such as people living in a particular area or with interests in a new gym membership.

By using these tools effectively, gyms can increase brand awareness and drive more business.

Email Marketing

Email marketing can be a highly effective way for gyms to communicate with existing clients and attract leads.

By regularly sending newsletters/ a new blog post, promotional emails and schedule reminders, gyms can keep members informed and engaged.

Emails also allow gyms to segment their audience and personalise their messaging.

For example, they can send targeted campaigns to gym members who haven’t visited in a while, or send special offers to current members who have recently achieved a fitness milestone.

Also, email marketing can be used to automate certain aspects of the customer journey, such as welcome messages, birthday or anniversary specials and win-back campaigns for members who have cancelled.

Tracking And Improving Performance

We understand how important it is to be able to see growth and improvement for your Gyms company’s website.

Using the services available on Google Ads and Google Analytics, as well as Social Media tracking, we are able to effectively track and manage the growth of your Gyms business profiles online.

By allowing Integral Media to manage your gym’s marketing and SEO strategies, as a business owner you can focus your efforts on your business.

Melbourne SEO Case Study & Ranking Examples

Over a period of one year, we improved the number of optimised landing pages our client has. Filling gaps between Search User Habits and Quality Content in their niche. Part of the final optimisation is to make sure that Googlebot understands the content. This kind of SEO is very well suited for most types of small business in with their individual industries.

We can say this project was a success with now over 70k of traffic per month.

Main people involved in this campaign.

  • Writer
  • SEO expert
  • Business Owner

Best Gyms SEO Services in Melbourne

If you’re looking for the best local gym SEO services, we can help. Our team at Integral Media understands the importance of effective SEO, bringing your website up the search engine rankings, to earn qualified leads to your website, and attract new clients.

Driving performance for one of Victoria’s largest private hospital groups.

Want to optimise your Gyms website to achieve higher search engine ranking and increase gym membership leads? Contact the fitness company search engine optimisation experts at Integral Media today.

Frequent Ask Questions

The cost of fitness SEO and Gyms services varies, depending on a series of factors including;

  • The size and scope of your company
  • The level on competition in your local area
  • The types of gym marketing you require
  • The type of SEO campaign you wish to have

Saying that, Gym SEO services usually range between $500-$3000 per month. By working with a reputable agency like Integral Media, rest assured you are receiving quality marketing services for a fair price.

It can take months to see results from SEO services for Gym companies. At Integral Media, we value organic lead generation, achieved through effective SEO, not just paid advertising.

Generating organic traffic helps build long-term results for your gyms business, creating the most profitable forms of traffic.

SEO is an essential tool for a gym’s marketing, however it’s important to note that SEO is an ongoing process.

Even after establishing a good ranking, you need to continue utilising gym marketing to maintain that ranking and stay in the search results. If you’re not regularly updating your content, it can decline your ranking factor. Also, Google is frequently updating its algorithms, and new competitors can emerge at any time.

With Integral Media by your side, you can be sure that your website will be constantly updated with fresh, relevant content, aligned with the current SEO trends and algorithms.

SEO is a method of developing content on your website and building links to build trust with Google organically, pushing your website to the top of search engines where potential clients are seeking your services.

Pay-per-click (PPC) provides an instant boost in traffic to your website, if you’re looking for immediate results.

After setting up your campaign and running ads you can generate leads almost instantly. Paid advertising generates a large quantity of leads, with less of a focus on quality leads that will generate income for your fitness business.

With gym marketing, it can take months or sometimes years to see results. If you need quick results, PPC is the way to go.

If you’re a gym owner looking to optimise your website for search engines, here are some helpful tips to keep in mind;

  • Have a good website. Ensure your website is up to date, running smoothly and easy to navigate. If your website is tough to understand you can lose a potential client.
    • Make sure your landing page (the first page people will see on your website) is clear, visually appealing and easy to navigate. A poor landing page will result in a higher bounce back rate and less lead generation (where people click on and immediately exit your website)
  • Research gym keywords that are relevant to your company.
    • Using keywords that are too general (e.g., workout plan or personal trainer) or unrelated to your services (e.gGyms websites or fitness industry) will not be as effective in funnelling potential members to your website.
  • Consider using long-tail keywords that have a good search volume.
    • Using long-tail keywords are more specific and not as common than shorter keywords, and are likely to be used by searchers who are close to making a booking (e.g., “gyms with free personal training session ” or “ Gyms with a monthly membership”)

It’s important to understand the keywords your potential customer is searching for, to ensure you are using the best SEO strategy to get your website on their search engines.

Integral media is a leading Gym SEO company for a reason.

As a certified Google partner we are a reliable, trusted company who value local SEO and long term partnership and growth. Rest assured your Gym company’s important online presence will be in safe hands here at Integral Media.

We deliver quality digital marketing and SEO success by;

  • Creating content designed to build your Gyms website and social media profiles
  • Improving your placement on search engine results pages
  • Ensuring your gym gains valuable traffic
  • Organically build your lead generation

We look forward to working with you and your Gym company to consistently grow and improve your Gyms website and lead generation. Get in touch with us today.

Ready to transform your business?

Let’s get in touch.

Google Rating
5.0
Based on 25 reviews
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Always helpful and supportive
Geckocampers Slideon C.
We've been very happy with Integral Media since working with them in 2019. Our web results in 2023 are more than 20% higher compared to equivalent periods prior to working with Integral, where we were working with another generic SEO company. The standouts for Integral Media are competency, values, a sense of urgency and high standards.
Wayne Z.
You will not find a more professional company! Alex, Dane and the team at Integral are knowledgeable, friendly, efficient and a pleasure to work with. Would absolutely recommend to anyone!
Leonie Gurr (.
Friendly, great communication and brilliant at what they do!Working with Integral has boosted our search rankings tenfold and they've only just begun to work their magic. We couldn't be happier with the work they've done for us. I highly recommend engaging Integral Media. Thanks Alex and Co!
Aliya C.
I highly recommend Integral Media for their exceptional SEO services. Their team is professional, knowledgeable, and dedicated to delivering results. They took the time to understand my business and developed a comprehensive strategy that has led to significant improvements in our search engine rankings. What sets Integral Media apart is their ongoing communication and collaboration, which makes me confident in the results they deliver. They are an exceptional partner for anyone looking to improve their online presence.
David C.
Very honest, easygoing and transparent. Low costs and helpful. Would recommend.
Anna Y.
I have worked closely with the team at Integral Media over the last 12 months, and have been super impressed with their professionalism and obsession with providing great service and solutions for their clients.This team gets results!
David W.
I've been working with Integral media for a few years now, the team are always great to deal with and are super professional.The IM Team would be ideal if you're looking to grow your business & online presence.
Abs B
When I first met with Alex, I didn't think there'd be much of a market left for my business. I was unsure if people were still interested in buying models/wooden ships/spaceships etc., whether competition was too high, or whether the industry was simply not growing.However, Integral Media proved otherwise and showed that all I needed was better online presence for my customers to come to me. Integral Media mapped out a clear plan that had my website ranking on page one within a few months! Since then, Models and Hobbies 4U has not stopped.Our online orders have grown so much and we're busily fulfilling orders, day in and day out, as my Facebook Page will testify . Alex and the team have been super helpful and I could not recommend their services enough. Thanks Integral Media! .... Let's continue to grow rapidly together !!!
chris H.
I highly recommend Integral Media SEO as reputable digital marketing specialists and a truly fantastic team. I have worked for them as SEO content writer, and it was an enjoyable work environment teeming with high-quality professional, creative, friendly and efficient people. The experience at Integral Media has helped me to develop new skills, broaden my knowledge and improve my CV.
Ivana S.
Awesome company. Highly recommend their work. I've been partnering with Alex for 5 years now and have the highest respect for the team at Integral Media. After 18 years working in Digital Marketing its refreshing to meet a company that delivers. They are the real deal.
Kym W.
I have found their service exceptional. Their approach to the whole travel experience is innovating and look forward to using AirRentalz services in the future.
AirRentalz A.
It's been an absolute pleasure working with Integral Media! They've produced incredibly well-researched articles for Shaping Change, a consultancy firm in the field of human resources, which has given our content strategy an excellent boost. I highly recommend their work!
L V
Great blogsJay ManganoDevrite Homes of Distinction
Jay M.
I use Integral Media to supply blog posts for my website. They arrange excellent well written articles to keep my website relevant. This is something I don't get the time for myself. We specialise in energy assessments for residential and commercial buildings.
GREENHIVE E.
Exclusive Steel Homes Pty Ltd have been extremely happy with the results Integral Media have provided to us. Highly recommend.
Exclusive Steel H.
Thanks to the team for their assistance with our latest blog post for Atelier Wealth - much appreciated!
Aaron C.
Alex and the team at IM have been a pleasure to deal with. Nothing is ever too much trouble and they provide a high quality service at a very competitive price. The website they put together for us is fantastic and is very easy for us to update ourselves which was important for us. Would highly recommend them.
Kate M.
I can't recommend Alex and the team enough. They really do take the time to make sure their clients are looked after and customise everything for your needs. They've produced amazing results for us and we love working with them.
Dion Van de K.
It has been an absolute pleasure working with Alex and Integral Media. They take the time to get to know you and the organisation and really make you feel valued. Plus - they're fantastic at what they do! Thanks team!
Louisa M.
The Team at Integral Media are AMAZING!!!!!!. So responsive, so helpful. Nothing is ever too hard for them to work out. They provide me with such peace of mind that not only are my clients needs taken care of, but they are always there to answer any of my calls/countless questions and lack of technical know how. Can't recommend them enough, they make my life sooooo much easier. Thank you!!!!!!!!
Vanessa T.
Have been working with Alex over the last 8 years and it is fantastic to have a company like IM and a professional in Alex that is always looking to better our business. Could not recommend them more highly. Thanks for taking our business to the next level.
Travis T.
We've just started using Integral Media's services for our family owned Locksmith business.Alex has been an absolute superstar to date, so much knowledge and incredibly prompt and generous with his time.He has helped build our new website and is now helping us with all our back stage SEO.Awesome job guys!!
Cassandra L.
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Integral Media’s Search Engine Optimisation (SEO) services can help you manage and grow your business, with our tailored, knowledgeable SEO strategy aimed to enhance your search engine rankings.

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